How we are helping realtor partner's clients create more listings and deals by creatively solving problems.

Joel Olson • March 23, 2022

In busy markets, the average consumer will assume that it's like a gravy train for us, but you and I know that couldn't be further from the truth...

In busy markets, the average consumer will assume that it's like a gravy train for us.


Money's constantly coming in, followed by days of long lunches and endless leisure activities as we make the easiest money we've ever made in our lives.


In reality, both you and I know that a busy market is not easy.


In fact, it's very hard work.


The challenges that we face today are much different than a different market climate and the challenges that we face today, some of them can become even more challenging and more frustrating than what we've encountered before.


I know it, and we hear it from realtors we talk to daily that the crucial lack of inventory makes a huge impact on their business.


Many of our buyers who are pre-approved for months on end, finally leave the market finding nothing to suit their needs after countless multiple offers.


After countless situations where they're outbid feeling frustrated and some never return to the market to purchase a home

Lately, I've been noticing from the clients we talk to that they are keenly unaware of some strategic ways that they can take advantage of the seller's market.


In fact, there's clients that we have right now that have things that you could be listing, that they don't even realize.


Below, I've articulated a few different ideas that I've found lately with clients that you may not have thought about and should give you a great opportunity to reach out to some of those clients, to see if you can find a few more listings to fill up the inventory that we're all lacking.


Number one:

Any buyer with an acreage, or maybe a lot that could be subdivided are potentially people that have not thought about selling off part of their lot.


Many people are daunted by what they assume is cost prohibitive for them to subdivide.


What if I told you that we offer mortgages that don't require income or credit, but short term loans specifically to allow somebody to subdivide their lot and to take the cost of which to pay out when they sell off the lot .


You could be approaching your clients that have bigger lots that could be subdivided with the idea that you could sell off their lot for them, and also arrange the cost of the subdivision in order for them to profit off the lot.

This is truly something that most people haven't even thought of.


Especially if you have buyers that maybe are feeling like they don't need that much more area to their property.


Number two  


A very interesting thing that I saw last year was a lot of clients who typically have seen opportunities such as buying suited homes.


Of course, it makes sense. We all talk about the holy grail of buying a property with a mortgage helper that enables the cost on a monthly basis to go down and how much that increases your qualifying and makes it more appealing to the average buyer.


However, a new, a strategy evolved last year that we thought many of our clients taking advantage of.


That strategy was to split their house into two, essentially making it a duplex, selling off that one side.


And for most of our clients... becoming absolutely mortgage free, especially with the house price increase in the market.

We saw people paying for the cost to simply stratify their house into a duplex, being able to go from having a mortgage, to being mortgage free completely.


For many of these clients, they were not near retirement and were easily in their early thirties and now have a completely different financial picture.


If you have clients that have a house that could be split into a duplex and they are talking to you about not needing all that space, we offer loans that will give them the cost of both renovating and the legal cost to subdivide their property into two, without them them needing any income or credit.


Again, a short term loan where they are able to do that and end up in a much better financial picture.


And of course you have one more listing that you can sell in this busy market and actually a listing that probably is something that's easier to move and is something that is in the price range of many of the people that are being priced out of the market.


Number three


The folks that want to downsize, but don't know how.


It dawned on me a few weeks ago when we had a client call talking about his fear that he would sell his house and not find another house and essentially be homeless because he knew his house would sell fast, but he also knew it'd be very difficult to find a house and he could not put himself in that position.


But with his health failing and with his situation turning where his house was certainly not what he needed to be in.


And the idea where he'd have to go into something a lot smaller making complete sense, he was at a crossroads.


How would he do that?


He was a senior with a lower income.


Most of his wealth was tied up in his house as is often the case.


How would he be able to arrange that time period?


Did you know that we offer bridge loans for clients that have a home that they need to sell and are buying another home that they want to buy?


These loans have no payments and we pay them off when the home is sold.


So if you have clients that are downsizing, we can offer them the money to go into that home and wait to make all the timing work, so they have not one night of being homeless.

Certainly these are just a few of the ways that we are seeing realtors come up with listings where it seems like there isn't any.


I would always welcome the opportunity to sit down for a coffee with you and see if there's any way we can help make your business better.


As always, I'm available to help any of your clients at any point

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Joel Olson
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By Joel Olson November 4, 2025
Thinking About Selling Your Home? Start With These 3 Key Questions Selling your home is a major move—emotionally, financially, and logistically. Whether you're upsizing, downsizing, relocating, or just ready for a change, there are a few essential questions you should have answers to before you list that "For Sale" sign. 1. How Will I Get My Home Sale-Ready? Before your property hits the market, you’ll want to make sure it puts its best foot forward. That starts with understanding its current market value—and ends with a plan to maximize its appeal. A real estate professional can walk you through what similar homes in your area have sold for and help tailor a prep plan that aligns with current market conditions. Here are some things you might want to consider: Decluttering and removing personal items Minor touch-ups or repairs Fresh paint inside (and maybe outside too) Updated lighting or fixtures Professional staging Landscaping or exterior cleanup High-quality photos and possibly a virtual tour These aren’t must-dos, but smart investments here can often translate to a higher sale price and faster sale. 2. What Will It Actually Cost to Sell? It’s easy to look at the selling price and subtract your mortgage balance—but the real math is more nuanced. Here's a breakdown of the typical costs involved in selling a home: Real estate agent commissions (plus GST/HST) Legal fees Mortgage discharge fees (and possibly a penalty) Utility and property tax adjustments Moving expenses and/or storage costs That mortgage penalty can be especially tricky—it can sometimes be thousands of dollars, depending on your lender and how much time is left in your term. Not sure what it might cost you? I can help you estimate it. 3. What’s My Plan After the Sale? Knowing your next step is just as important as selling your current home. If you're buying again, don’t assume you’ll automatically qualify for a new mortgage just because you’ve had one before. Lending rules change, and so might your financial situation. Before you sell, talk to a mortgage professional to find out what you’re pre-approved for and what options are available. If you're planning to rent or relocate temporarily, think about timelines, storage, and transition costs. Clarity and preparation go a long way. The best way to reduce stress and make confident decisions is to work with professionals you trust—and ask all the questions you need. If you’re thinking about selling and want help mapping out your next steps, I’d be happy to chat anytime. Let’s make a smart plan, together.
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By Joel Olson October 21, 2025
Buying your first home is a big deal. And while you may feel like you’re ready to take that step, here are 4 things that will prove it out. 1. You have at least 5% available for a downpayment. To buy your first home, you need to come up with at least 5% for a downpayment. From there, you’ll be expected to have roughly 1.5% of the purchase price set aside for closing costs. If you’ve saved your downpayment by accumulating your own funds, it means you have a positive cash flow which is a good thing. However, if you don’t quite have enough saved up on your own, but you have a family member who is willing to give you a gift to assist you, that works too. 2. You have established credit. Building a credit score takes some time. Before any lender considers you for mortgage financing, they want to see that you have an established history of repaying the money you’ve already borrowed. Typically two trade lines, for a period of two years, with a minimum amount of $2000, should work! Now, if you’ve had some credit issues in the past, it doesn’t mean you aren’t ready to be a homeowner. However, it might mean a little more planning is required! A co-signor can be considered here as well. 3. You have the income to make your mortgage payments. And then some. If you’re going to borrow money to buy a house, the lender wants to make sure that you have the ability to pay it back. Plus interest. The ideal situation is to have a permanent full-time position where you’re past probation. Now, if you rely on any inconsistent forms of income, having a two-year history is required. A good rule of thumb is to keep the costs of homeownership to under a third of your gross income, leaving you with two-thirds of your income to pay for your life. 4. You’ve discussed mortgage financing with a professional. Buying your first home can be quite a process. With all the information available online, it’s hard to know where to start. While you might feel ready, there are lots of steps to take; way more than can be outlined in a simple article like this one. So if you think you’re ready to buy your first home, the best place to start is with a preapproval! Let's discuss your financial situation, talk through your downpayment options, look at your credit score, assess your income and liabilities, and ultimately see what kind of mortgage you can qualify for to become a homeowner! Please connect anytime; it would be a pleasure to work with you!